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American express and coinbase launch crypto credit card for bitcoin rewards

American Express Teams Up with Coinbase | Crypto Card Offers Bitcoin Rewards

By

Meltem Demirors

Oct 23, 2025, 05:21 AM

2 minutes of duration

A credit card featuring American Express and Coinbase logos, with Bitcoin symbols in the background, representing Bitcoin rewards.
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A New Era in Crypto Rewards

American Express has joined forces with Coinbase to launch a new crypto credit card, aiming to attract crypto enthusiasts. The Coinbase One Card will pay users up to 4% in Bitcoin rewards on purchases. This partnership marks a significant development for both companies in the ever-competitive credit card market.

Who Can Access the Card?

Exclusively available to Coinbase One subscribers, this card will not charge annual or foreign transaction fees, making it appealing to frequent travelers and online shoppers alike. Rewards will be deposited directly into users' Coinbase wallets, although they remain vulnerable to Bitcoin's unpredictable market swings.

"The card has no annual fees and integrates well with the Amex network," a source confirmed.

User Reactions: A Mix of Optimism and Skepticism

Not all feedback is positive, with some users expressing doubt about the card's utility compared to traditional cash-back options.

  • One commenter noted, "I’m getting 4% on purchases and my USDC is earning while it waits to pay."

  • Another was not as optimistic, lamenting, "Coinbase down 8% today on a 0% BTC move."

  • Questions arose about how much one needs to maintain on the exchange to earn that 4%.

Sentiments from the Community

Community sentiment appears mixed, with excitement about crypto rewards but concerns about market volatility affecting the value of rewards.

Key Takeaways

  • πŸ“Š Up to 4% Bitcoin rewards on purchases for Coinbase One subscribers.

  • πŸ’Έ No annual or foreign transaction fees.

  • πŸ”„ Rewards exposure to Bitcoin price fluctuations.

  • 🚫 Some skepticism about the card's benefits compared to traditional options.

As the card launches amid a fluctuating crypto market, it may further entice users but will also need to address concerns about its potential limitations. This new product may reshape consumer expectations for credit card offerings in the crypto space.

Insights on the Crypto Credit Card Future

There’s a strong chance the new American Express and Coinbase credit card will continue to gain traction as more consumers look to integrate cryptocurrency into their daily spending. Experts estimate around 60% of active Coinbase users might transition to using the card, particularly with its no-fee structure and attractive rewards. As competition intensifies in the financial sector, other companies may soon follow suit, launching similar crypto-backed products to capture the growing market of digital currency enthusiasts. However, the volatility of cryptocurrency remains a concern, and the card's success may ultimately depend on how well the companies address these risks through educational resources and enhanced security measures.

Reflections on Historical Change

The rise of this credit card can draw comparisons to the early days of mobile banking in the mid-2000s. Just as people initially hesitated to trust online transactions, many today express skepticism about crypto-based rewards. Back then, traditional banks also fought to overcome consumer fears by continuously innovating their products. In this new chapter of finance, the key may lie not in altering the currency but in shifting mindsets. As history shows, disruption often breeds progress, and what seems daunting today could soon become the norm tomorrow.